Comment: This highly recommended pharma team still counts among the few go-to outfits in the market when it comes to AMNOG price negotiations and also regularly advises new clients alongside its loyal regular clientele. Starting from its long-term client relationship with Pfizer, the pharma practice expanded its representation in pharma advertising litigation to include OTC pharmaceuticals and now also advises the company on parallel imports. The relationship with Novartis is again being stepped up a notch; the team now also provides the company with strategic pharma advertising advice. The well-attuned father-daughter Luther team, which also earns the respect of its competitors, represents the field of pharma advertising and strategic advice on product launches. Internal interfaces with the ?corporate and employment lawyers are opening up opportunities for a more intensive approach to advising major practices and medical centers.
Strengths: Advice on AMNOG, pharma advertising litigation.
Recommended: Henning Anders (“top in AMNOG”, competitor), Dr. Martin Luther (“whole team is highly competent and service-oriented, available at short notice and friendly”, client).
Practice: Comprehensive advice on medical law regarding all stages of product development and marketing. Extensive litigation in legal disputes, esp. regarding pharma advertising, unfair competition and trademarks. Increasing regulatory advice, esp. with regard to the AMNOG. Clients: international pharma corporates, manufacturers of medical products. (4 partners, 3 associates)
Clients: ?? Pfizer on pharma advertising and parallel import; all-round advice to Novartis Pharma on cooperations and research projects, strategic pharma advertising assistance; Merz Pharma on distribution and purchase of medical license; Pharm-Allergan on AMNOG; all-round advice to Almirall.
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